To bolster the broad appeal and equity that Ron Darrigo already has in the Tampa community, Aten Advertising chose to focus the headline on the "Darrigo" name.
- For Nadine Diaz, Aten Advertising created a simple yet concise campaign leveraging Diaz’s unique status of being a Board Certified Civil Trial Attorney. For maximum positioning and penetration into the already “law firm saturated” nature of the Tampa marketplace, Aten Advertising chose to position each individual attorney of Darrigo, Diaz & Jimenez — instead of the generic firm — to capitalize on the personal connection that is so crucial between client and atto
Attorney Eddie Jimenez practices in the highly complex area of Slip & Fall injuries. Because many Personal Injury Attorneys do not practice in this area, Aten Advertising created an online campaign targeting Slip & Fall injury cases -- utilizing Mr. Jimenez as the core attorney for this area of practice.